Products to be showcased at largest North American Cosmetics Supplier's Day on May 15th and 16th
QUEBEC CITY, May 9, 2012 /CNW/ - Botaneco Corp. ("Botaneco")
(TSX-V:BOT), a health science company focused on natural proprietary
ingredients in the cosmetic and food industries, today announces the
commercial launch of two new revolutionary product offerings to the
personal care industry. Both products are derived from its proprietary
Hydresia® and Vegelatum® technologies, and can be used to replace some
of the less desirable chemical ingredients used in cosmetics. These
product offerings build on the company's track record of delivering
innovative natural products that will make an impact in the growing
$380 billion cosmetic industry.
Botaneco has developed HydrePure, a new delivery system for cosmetic
ingredients based on the Hydresia® Oleosome technology. Its first
offering from this platform is HydrePure Retinol, a naturally
encapsulated pure retinol in Oleosome product. Retinol, a natural form
of vitamin A, has been used as a leading anti-aging active in the
personal care industry for over a decade. However, well documented
irritation and stability issues have prevented consumers from receiving
the full benefits of retinol. Botaneco has discovered that retinol
loaded inside Oleosomes has enhanced stability and a reduced irritation
potential, when compared to retinol alone, which positions Botaneco to
be a global leader in this well recognized anti-aging ingredient.
Botaneco has worked closely with a key early adopter Dr. Zein Obagi and
ZO Skin Health, Inc., who recently launched RETAMAX™ a new skin care
product using Hydresia® Oleosomes to stabilize retinol. Dr. Zein Obagi
is a leading authority in cosmetic dermatology and created Skin Health
Restoration, and Skin Conditioning, the standards by which skin
conditions can be successfully treated regardless of skin color or age.
"Botaneco scientists have discovered how to effectively load and
stabilize active ingredients, such as Retinol, within Oleosomes" stated
Dr.Jack Guth, VP R&D at Botaneco. "We believe that the
HydrePure delivery platform can also be extended to include a variety
of active ingredients beyond retinol and plan to offer these to the
personal care industry in the future".
Botaneco is also excited to be launching a new product offering from its
Vegelatum® technology. Vegelatum® Omega-3 is a natural proprietary
vegetable gel loaded with flax seed oil, high in healthy Omega-3 fatty
acids. Botaneco has demonstrated in oxidative studies by an external
laboratory that flax seed oil is significantly more stable when
delivered in the form of Vegelatum® gel than when it is delivered
alone, allowing customers to make Omega-3 claims in their personal care
products. This new commercial launch follows Botaneco's recent press
release in April on the significant commercial expansion of the
Vegelatum® line through new formulation development and global
distribution agreements.
"These two new exciting products will be showcased at the upcoming New
York Society of Cosmetic Chemists (NYSCC) suppliers day, giving
cosmetic companies the opportunity to learn more about these
revolutionary products" stated Tony Abboud, Director of Sales and
Marketing at Botaneco. "Hydresia® and Vegelatum® are both proprietary
plant based ingredients, the kind of natural ingredients that consumers
want and that cosmetic companies are continually adopting into their
new product lines. Botaneco aims to be a leading supplier of natural
ingredients to the lucrative cosmetic industry and will continue to
develop innovative products."
About Botaneco Corp.
Botaneco Corp. specializes in personal care, food and nutraceutical
ingredients. We are committed to developing groundbreaking ingredients
based on our patented technologies, and offering multifunctional,
tangible and documented benefits to formulators and consumers alike.
Botaneco is a global developer and marketer of innovative technologies
that help manufacturers meet the consumers growing demand for natural,
environmentally friendly, personal healthcare products. A competitive
advantage to Botaneco's patented technology over traditional products
in the 'green sector' is the ability to significantly enhance the
performance and versatility of these skin and hair care products.
The company has also been awarded the Canadian Agri-Food Award of Excellence for its flaxseed technology marketed in the natural food industry.
Botaneco holds patents for its HydresiaÒ Oleosome, Vegelatum, Dermylex Whey Protein (for the treatment of
Psoriasis) and Flaxseed De-hulling technology.
