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Press Release

DIRECTUS Changes Name to INTRAPHEX and Announces New AUDI Solutions

DIRECTUS (a Tatmar LLC Company), an industry leader in 12 Volt Automotive & Mobile Electronics, is now INTRAPHEX
GRAND BLANC, MI, May 07, 2012 /24-7PressRelease/ -- DIRECTUS (a Tatmar LLC Company), an industry leader in 12 Volt Automotive & Mobile Electronics, is now INTRAPHEX - a brand name which better reflects the functionality, uniqueness and flexibility of the wide array of innovative automotive mobile electronics that DIRECTUS has been well known for as of late for bringing to the market, along with the future products that are about to take flight, said INTRAPHEX (a Tatmar LLC Company) Monday.
INTRAPHEX behind the scenes has been working exhausting man-hours to develop and validate new vehicle platforms for the Prodigy One integration along with the March 1st, 2012 finalizing of an acquisition of a portion of INTRAPHEX with a key design and manufacturing partner. By completing the acquisition allows INTRAPHEX the ability to have the immediate benefit of having an additional engineering and design team of more than 20 new software and hardware engineers based in Asia and the USA.
Brad Chapple, Chief Executive Officer who is one of the founders of DIRECTUS in 2009 said, "DIRECTUS remains a well-known and trusted brand today, it became clear that it was the proper time to make these changes and announcements when our manufacturing partner, came together as a part owner of our company and the completion of new unique products that we have ready to release. This is why we felt it's the proper time to announce the name change, the acquisition and the new products all together."
Even though the branding is changing the core company ownership and values are still in place under the new INTRAPHEX brand name. The company will continue to design, manufacture and sell products of the highest technology and quality available today. INTRAPHEX will continue to support the current DIRECTUS products in the field 100% on any technical support and warranty issues for the term of those products and warranties.
The INTRAPHEX Prodigy One system will be released with the AUDI touch screen navigation kit. The AUDI touch screen navigation kit allows for A4, A5, A6, A8, Q5 and Q7 owners 2007 to present that did not purchase navigation factory installed; the ability to add a factory look and feel navigation system with the added enhancement of touch screen input at their dealership or at INTRAPHEX authorized installation sites.
The all new Prodigy One kit for AUDI utilizes the latest in INTRAPHEX technology, with the next generation Prodigy One system integrated into the vehicle and factory displayed on the installed OEM AUDI screen with the latest INTRAPHEX navigation software powered by IGO Primo mapping engine.
"The INTRAPHEX Prodigy One AUDI system integrates directly into AUDI's factory installed display. The system not only adds navigation, but can also add features such as back-up camera, hands free calling and internet connectivity all being done with a touch screen which something even AUDI doesn't offer." stated Dennis Hopper, Vice President of Sales and Marketing.
The Patented "In-vehicle Technology" incorporated in the INTRAPHEX Prodigy One system, gives AUDI owners a feature rich, navigation experience without having to pay the premium plus package price.
The AUDI kit will be available from INTRAPHEX starting May 15th, distributed by the MITO Corporation in the United States, AutoMobility Distribution in Canada and being installed by select Mobile Electronic and new car dealers throughout United States and Canada. Please contact INTRAPHEX Vice President of Sales and Marketing, Dennis Hopper for more details at 810-355-2266, Ext 1 or visit www.intraphex.com for more information.
INTRAPHEX, formerly Directus is a division of TATMAR, LLC, that is a partnership led by two separate groups: one with knowledge and experience in the 12-Volt Industry and the other with extensive experience in product development and manufacturing. With a combined industry knowledge and experience of over 60 years across both continuum's, INTRAPHEX is dedicated to bringing quality products to market that are not only cutting edge consumer-driven, but are also streamlined for easy installation. INTRAPHEX employs a team of engineers, testers and developers throughout the United States and South-East Asia, providing for unrivaled support and continuous refining of product design and performance.
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