The Law Firm Marketing Podcast, hosted by Dan Toombs who is the Director of the trail-blazing digital marketing company, Grow your Firm, has welcomed acclaimed marketing expert, Larry Bodine to the broadcast with his own segment, "Ask the Expert."
"Larry is the real deal. Larry not only brings a wealth of expertise in the area of law firm marketing, but is an absolute powerhouse himself in generating exceptional content for those serious about positioning their firm," Dan said.
The Law Firm Marketing Podcast, now produced in the United States, is broadcast from various locations around the World.
"We enjoy a strong listenership from across the globe, hence we want to bring to listeners not just a snapshot of what's working for a firm in one city or country, but rather a smorgasbord of what's working wherever in the World."
Illustrative of this, is the latest podcast featuring an interview with Canada's most prolific and regarded law blogger, Michael Geist. Michael informs listeners on why he utilises social media, how he does it and what's the return on investment for him.
Also in the latest edition, Dan Toombs discusses the Google Penguin update and suggests some strategies that law firms should harness to ensure the new algorithm change doesn't impact negatively on a firm's web presence.