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Press Release

Digital Marketing Agency Uses Innovative Approach to Help Solar Companies Market their Services

Indianapolis, Indiana - Digital marketing agency, 2Forty, is using innovative ideas to help solar companies market their services.

Based in Indianapolis, Indiana, 2Forty is a renowned digital marketing agency that focuses solely on the business needs of solar companies across the country.  Throughout their journey, they have taken 4 solar companies from zero to 7 figures, each in under 10 months.

“Initially, my agency used to work with a variety of industries, but I quickly realized renewable energy was going to play a huge role in the future, and we wanted to be a part of that.” says Karan Sanghavi, founder of 2Forty. “Now we focus primarily on helping those companies. My background as an engineer has helped to play a huge role in our success, as well.”

To help solar companies with their marketing needs, 2Forty uses a unique approach not utilized by many other marketing agencies. 

“Rather than just trying to run a campaign where the goal is to sell solar right off the bat, our strategy approaches things from a different angle,” states Sanghavi. “We educate their target audience about the benefits of going solar. Some of those benefits are reducing carbon footprint, long-term monetary savings, increase in home equity, and the Investor Tax Credit.”

According to Sanghavi, by educating their clients’ target audience, rather than having to chase leads, their unique marketing approach brings customers directly to the company. 

“One of the worst things we see solar companies doing today is by going to lead vendors to purchase leads,” Sanghavi says. “These leads usually tend to be cheap, low-quality, and mainly tire-kickers.”

Instead, 2Forty generates leads for solar companies that supply information about their home, credit score, financials, and more.  As a result, leads are much more effective and valuable to these businesses.

“We are very proud of our methods and look forward to helping additional solar companies into the future,” says Sanghavi. “We’re here to help!”

For more information about 2Forty, please visit their website at

Media Contact
Company Name: 2Forty
Contact Person: Karan Sanghavi
Email: Send Email
Phone: 484-866-7798
Country: United States

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