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Press Release

Mar 21, 2017 04:00 UTC

New Original Programming from WAKUWAKU JAPAN "WAKUWAKU be Ponkickies" Broadcasting to Begin in March

TOKYO--(Business Wire)--WAKUWAKU JAPAN CORPORATION (Headquarters: Minato Ward, Tokyo; President & CEO: Masafumi Kawanishi) is set to begin broadcasting of a new, original program, WAKUWAKU be Ponkickies, from Saturday, March 25, 2017, onward in Indonesia, Myanmar, Singapore, Taiwan, Sri Lanka, and Mongolia.

WAKUWAKU be Ponkickies will be a specially-created version of the educational variety program for young children and infants currently broadcast on BS Fuji TV, be Ponkickies. That program, which began on Fuji Television in 1973 as Hirake! Ponkikki (Open Wide! It’s Ponkicky), has continued to be a children’s favorite throughout the more than forty years of iterations it has seen. WAKUWAKU JAPAN has undertaken, in collaboration with FUJI TELEVISION KIDS ENTERTAINMENT, Inc., and YURAYURA KICK, Inc., to edit be Ponkickies primarily into shorter content, making it easier for children outside of Japan to understand. There has also been an effort to create a segment within the program that features WAKUWAKU JAPAN characters, named “Kana-s”, who can blend seamlessly within the be Ponkickies format. These characters, formed from the WAA and KUU Japanese katakana characters, will introduce viewers to the katakana writing system with fun rhythms and music. They will bring a new, fun, learning experience to children across the globe, together with many adorable characters and animations.

Japan’s children’s educational programming is well-received abroad for the structure and quality imagery employed within the programming. There have been a lot of audience needs for educational programming for children that parents not only feel safe when the children watch, but that also help form an educational foundation as they grow. This new programming is designed to meet those needs and will additionally serve to share a variety of Japanese experiences, using superlative educational and entertainment content, and incorporating program-external business, including merchandising that takes advantage of the characters that appear within the show.

Broadcast Overview

• Program: WAKUWAKU be Ponkickies

• Airing in: Indonesia, Myanmar, Singapore, Taiwan, Sri Lanka, and Mongolia

• Broadcast Times:

Country   Start Date for Broadcasting   Time  

Language*

Indonesia Saturday, March 25, 2017 Every Saturday, 7:00 to 7:30AM Indonesian
Myanmar Saturday, March 25, 2017 Every Saturday, 6:30 to 7:00AM English
Singapore Saturday, March 25, 2017 Every Saturday, 7:00 to 7:30AM English
Taiwan

Sunday, March 26, 2017

Every Sunday, 7:30 to 8:00AM Chinese
Sri Lanka Saturday, March 25, 2017 Every Saturday, 5:30 to 6:00AM English
Mongolia   Saturday, March 25, 2017   Every Saturday, 8:00 to 8:30AM   English

* To be dubbed for each language.

 

WAKUWAKU JAPAN CORPORATION Profile
Company Name: WAKUWAKU JAPAN CORPORATION
Address: 7F Akasaka Enokizaka Building, 1-7-1 Akasaka, Minato-ku, Tokyo 107-0052
Established: May 1, 2015
Capital: 5.5 billion yen
President & CEO: Masafumi Kawanishi
Major shareholder: SKY Perfect JSAT 60%, Cool Japan Fund Inc. 40%
Official site: http://www.wakuwakujapan.tv/
Countries and regions currently broadcasting:
Indonesia, Myanmar, Singapore, Thailand, Taiwan, Sri Lanka, Vietnam and Mongolia

Inquiry:
WAKUWAKU JAPAN CORPORATION
Tomoko Karasawa and Minyi Ren
Email: info@wakuwakujapan.com
Tel: +81 3 5571 6880

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