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Press Release

Improv Electronics Launches New Boogie Board™ LCD Writing Tablet Models and Accessories

>PRWEB.COM Newswire

Kent, OH (PRWEB) May 31, 2011

Improv Electronics has announced the launch of four new Boogie Board™ products as part of the company’s Push Green™ efforts. The new products create a comprehensive family of environmentally-friendly eWriters and accessories. The following products are included in the launch:

  •     Boogie Board 10.5 LCD Writing Tablet
  •     Boogie Board 8.5 LCD Writing Tablet for Binders
  •     Boogie Board Message Center
  •     Boogie Board 8.5 LCD Writing Tablet (custom Brookstone design)

The Boogie Board 10.5 LCD Writing Tablet is now available for purchase from various online and in-store retailers in Japan for 6980 yen MSRP. It can be pre-ordered for shipment to addresses in all other countries through improvelectronics.com for $59.95 USD.

The Boogie Board 10.5 tablet includes a 10.5”(diagonal) writing surface that is nearly 50% larger than the 8.5” surface of the original Boogie Board tablet. It also features replaceable batteries, an integrated stylus holder, charm loops and an erase lock button.

The new Boogie Board 8.5 LCD Writing Tablet for Binders clips easily into 2, 3 and 4 ring binders, making it ideal for student use. The Boogie Board Message Center is an accessory that attaches to almost any flat surface and allows the original Boogie Board tablet to be slid in for stationary use and out to take it on the go. Both of these products can be pre-ordered through improvelectronics.com for $44.95 USD and $19.95 USD, respectively. The Boogie Board Message Center includes a reversible cork/metallic insert; the metallic side can be custom engraved for $9.95 USD.

In early June, a custom-designed Boogie Board 8.5 tablet will be sold exclusively at Brookstone stores and through Brookstone.com for $39.95 USD. The design features a clear acrylic case, red or charcoal top cover plate, and integrated stylus holder.

“Our original 8.5” Boogie Board tablet was met with tremendous worldwide demand after its launch in 2010,” said Kent Displays/Improv Electronics CEO Dr. Albert Green. “It and the four new products we announced today are major steps toward creating a robust eWriter product segment that will replace traditional paper for average, everyday writing and drawing tasks. As a leader in this segment, we will continue to introduce additional Boogie Board products including the much anticipated save version in fall 2011.”

In conjunction with today’s product launch, Improv Electronics has introduced the new site, improvelectronics.com, to accommodate the expanded Boogie Board product family and future products lines. In mid June, Improv Electronics will launch the first of its new product lines, color-changing iPod Touch cases. The cases will utilize Kent Displays Reflex™ LCD Electronic Skins.

About Improv Electronics
Improv Electronics was formed in 2010 as the consumer products subsidiary of Kent Displays. Founded in 1993, Kent Displays, Inc. is a world leader in the research, development and manufacture of Reflex No Power LCDs for unique, sustainable applications including electronic skins, writing tablets, smartcards and eReaders.

Go to the following Web sites and online communities for additional information:

Boogie Board, Reflex and Improv Electronics are trademarks of Kent Displays, Inc.

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Read the full story at http://www.prweb.com/releases/2011/5/prweb8505939.htm

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