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Press Release

GoodLife Fitness and YogaFit grow partnership while breaking down yoga stereotypes

Canada NewsWire

Police Officers, Firefighters, Former US Marine and Former Pro Hockey player among males to participate in Toronto YogaFit class

TORONTO, April 15, 2014 /CNW/ - On Thursday April 24, GoodLife Fitness, Canada's largest fitness company and YogaFit, the world-wide leader in Yoga education, will celebrate the expansion of their national partnership with a special master-class, at 137 Yonge Street GoodLife Fitness, led by YogaFit creator Beth Shaw.  

Keeping with YogaFit's "everybody and every body" mantra, Police Officers, Firefighters, a Former US Marine, and a former Professional hockey player turned business executive will participate in the class illustrating that the benefits of yoga extend well beyond the traditionally perceived 'yogi'.

YogaFit® which stands for "Yoga for the Fitness Industry"™ was originally developed in 1994 in California. In 2011, GoodLife Fitness partnered with YogaFit to bring the inclusive and popular classes to Canada. GoodLife will now be offering YogaFit classes, which include the traditional YogaFit®, YogaFit Sweat® and YogaCore®, at more than 75 GoodLife Fitness locations across Canada. To find a YogaFit® class at a GoodLife near you, visit: www.goodlifefitness.com/findaclass.aspx.    

"Everyone at YogaFit is thrilled to be expanding our offerings at GoodLife Fitness locations.  For 35 years, GoodLife Fitness has been the premiere health-club chain in Canada. Even though GoodLife has expanded nationally, they still cater to the individual and look after one member at a time. YogaFit shares GoodLife's approach and values, making it a very natural decision to grow our partnership."

"GoodLife Fitness is very excited to expand our offering of YogaFit classes across Canada," says Maureen Hagan, GoodLife Vice President of Operations- Group Exercise. "Beth has created one of the world's leading yoga programs which combines fitness moves with traditional yoga postures. This format is ideal for all fitness and ability levels. YogaFit® classes will allow even more GoodLife members the opportunity to improve their level of fitness, health and mental awareness."

Media and Photo Opportunity:

What: YogaFit Master-Class, led by renowned yoga expert, Beth Shaw

When: April 24, 2014.  12:00- 12:45pm.  *Media Interviews available after class

Where: GoodLife Fitness at 137 Yonge Street, Toronto

Who: Beth Shaw to lead class of Police Officers, Firefighters, a Former US Marine and a Former NHL hockey player(s). Lisa Greenbaum, Director of YogaFit Canada will participate and is available for interviews. Maureen Hagan, licensed physiotherapist and GoodLife Fitness VP of Operations- Group Exercise will participate and is available for interviews.

About GoodLife Fitness

Founded in 1979, GoodLife Fitness is the largest fitness company in Canada with over 320 clubs from coast-to-coast. With over 932,000 members, GoodLife is helping to transform the health and wellness of 1 in 37 Canadians every day. With the purpose of giving every Canadian the opportunity to live a fit and healthy good life, David Patchell-Evans, Founder & CEO, strives to develop innovative partnerships and collaborations in all areas of health, fitness and wellness and continues to play a significant role in the healthcare system in Canada. GoodLife has achieved Platinum Status Canada's 50 Best Managed Companies, as well as Platinum Level Canada's 10 Most Admired Corporate Cultures. www.goodlifefitness.com

About YogaFit®

YogaFit® Training Systems Worldwide was established in 1994 and has since trained more than 250,000 yoga and fitness professionals worldwide. The leader in mind body fitness education, YogaFit® is the largest training school for yoga instructors in North America with further expansion ongoing internationally. YogaFit® is the American Council on Exercise's (ACE) premier and only yoga partner. Founder and President Beth Shaw is internationally recognized as the foremost authority on yoga and fitness and has been profiled in print publications and television programs including the Huffington Post, Wall Street Journal, Oprah's O Magazine, CNN, The New York Times, USA Today, Entrepreneur, SELF and is currently a New Business Group Member of the New York Times. YogaFit® is committed to community service as well as supporting animals and humanitarian causes.

SOURCE GoodLife Fitness

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