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Press Release

Gift Different This Holiday Season Through Heifer International

LITTLE ROCK, AR--(Marketwired - Nov 19, 2013) -  The holiday season is quickly approaching and we all know how hard it can be to find that perfect gift. This year, Heifer International encourages shoppers to go beyond practical sharing and caring for the holidays by looking into an alternative giving option. Heifer International provides living gifts of area-appropriate livestock and training in environmentally sound agricultural practices so that families in need can lift themselves out of poverty and become self-reliant. Every family that receives an animal gift agrees to pass on the first female offspring of that animal and training in its care to another family in need, creating an ever-widening web of hope and change.

Heifer International is proud to share a new public service announcement featuring many well-known faces for the nonprofit's holiday gifts of livestock and training for friends and family this season. The new PSA features a range of celebrities, including Ted Danson, Mary Steenburgen, Jane Fonda, Allison Janney and others, who are joining the effort to help spread awareness about the joy of giving an alternative gift.

When you give a gift from Heifer International you're giving something big. Gifts like this create a lasting change in someone's life. It becomes more than a present; it's a gift for a better tomorrow. This holiday we encourage people to make their donations using the "Most Important Gift Catalog in the World."

About Heifer International:
Heifer International's mission is to end hunger and poverty while caring for the Earth. Since 1944, Heifer International has provided livestock and environmentally sound agricultural training to improve the lives of those who struggle daily for reliable sources of food and income. Heifer is currently working in more than 30 countries, including the United States, to help families and communities become more self-reliant. For more information, visit www.heifer.org, read our blog, follow us on Facebook or Twitter, or call 1-800-696-1918.

Media Contact

Allison Stephens
Heifer International
Email Contact
501-907-2952

Connect360 Multimedia
Email Contact
212-624-9180

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