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Press Release

DC Designers Launch Campaign To Honor Muslim Women Professionals

Zeena invites women to celebrate their achievements and faith

PR Newswire

WASHINGTON, Aug. 22, 2013 /PRNewswire/ -- Zeena, one of the nation's leading clothing lines for Muslim women, announced today the launch of its online campaign, "Live Your Dreams," to honor the many positive contributions American Muslim women make to society across the country every day.

Hosted on Zeena's Facebook page (https://www.facebook.com/pages/Zeena/), the campaign invites Muslim women professionals to share their stories and submit photos of themselves at work in their modest Zeena clothing. The aim of the campaign is to showcase diverse and empowered Muslim women who are succeeding in their careers while staying true to the values of their faith.

"The Zeena brand is built on the belief that women can be both fashionable and modest," said Amany Jondy, co-owner of Zeena. "We know there are many in society who still do not associate Muslim women with being successful, especially those who choose to wear the headscarf or modest clothing. The goal of this campaign is to challenge those stereotypes by inviting Muslim women to take part in a conversation that redefines what empowerment looks like."

Zeena will reward each of the top three most inspiring submissions with a $50 gift card to Zeena on Labor Day weekend. The winners will be announced in Washington, D.C., at the annual Islamic Society of North America (ISNA) convention — a convention that brings together tens of thousands of Muslims from around the nation and is considered to be one of the largest gatherings of Muslims in North America.

Since its launch in 2011, Zeena has also empowered many Muslim women to play sports and swim with their fashionable but modest sportswear and swimwear (see: www.simplyzeena.com).

To speak to co-owners (and sisters) Bayan Jondy and Amany Jondy or some of the many women who have benefited from their clothing line, please contact Rabiah Ahmed at 202-439-1441 or rabiah@mirzapr.com.

NOTE: Bayan and Amany Jondy are available to speak to media professionals at their booth in the bazaar during the ISNA convention. Amany Jondy will also be speaking at a conference session,  "Practical Skills for Muslim Entrepreneurs," on Saturday, Aug. 31st at the Walter E. Washington Convention Center in Washington, D.C.

Zeena, LLC is one of the leading U.S. fashion brands for Muslim women. Zeena makes demure clothing for women all over the world. The company's name means "natural beauty," and its exclusively designed clothing enhances the natural beauty that every woman possesses. Zeena's first line of elegant, modern designs launched in the spring of 2011, with new product launches every season since.

SOURCE Zeena

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