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Technology Improvements to Boost Demand for Mining Machinery, finds Frost & Sullivan

Manufacturers are continuously innovating in order to reduce cost, while enhancing safety, profitability and efficiency

PR Newswire

LONDON, Aug. 13, 2013 /PRNewswire/ -- The demand for enhanced safety standards and energy-efficiency, together with technological improvements in monitoring and process control, will support growth in the European mining machinery market.

New analysis from Frost & Sullivan (, Analysis of the European Mining Machinery Market, finds that the market earned revenues of $2815.2 million in 2011 and estimates this to reach $3374.8 million in 2016. The research covers underground mining, surface mining and mineral processing equipment.

"The escalating demand for base metals is set to promote sales of mining machinery equipment," noted Frost & Sullivan Industrial Automation and Process Control Research Analyst Raaj Thilak Raveendran. "Technology improvements will motivate new equipment acquisition, reinforcing revenue growth trends."

Machine manufacturers are continuously innovating in order to reduce cost while boosting mine site safety, profitability and efficiency for end users. Improved functionalities, including condition monitoring and predictive maintenance, will encourage mining companies to invest in new machines.

Achieving a balance between technology and price is important in this market. The demand for remotely-operated machines and advanced safety features are major end-user requirements. Manufacturers should cater to these demands, while offering competitively priced, complete lifecycle service options that enhance customer value.

"Lifecycle service options, improved functionalities, and reduced per-tonne costs are expected to sustain demand for mining machines over the forecast period," explained Raveendran. "This will be particularly important as the ongoing economic turbulence takes its toll on mining machinery sales, causing the market to enter a lean phase over the short-term."

An efficient sales and service network and brand reputation are also critical to maintaining sales prospects. Servicing of mining machines will become an essential part of revenue generation.

"Targeting emerging economies that are in the process of developing their mines can aid market share acquisition in the long-term," concluded Raveendran. "Effective supply chain management and new contracts with distributors are vital to sustaining global market share."

If you are interested in more information on this research, please send an email to Julia Nikishkina, Corporate Communications, at, with your full name, company name, job title, telephone number, company email address, company website, city, state and country.

Analysis of the European Mining Machinery Market is part of the Power Transmission Growth Partnership Service programme. Frost & Sullivan's related research services include: Motor Management and Control Devices, European Market for Integrated Motors and Drives, Opportunity Analysis of European Motor Services Market, and Repairs and Refabrication Market for Electric Drives in Europe. All research services included in subscriptions provide detailed market opportunities and industry trends that have been evaluated following extensive interviews with market participants.

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Analysis of the European Mining Machinery Market

Julia Nikishkina
Corporate Communications – Europe
P: +7 (499) 213 0156

SOURCE Frost & Sullivan