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Press Release

Jay@Play Wins Big: SeatPets Awarded The National Parenting Center 2013 Seal of Approval, Tummy Stuffers Awarded 2013 Kids Product of the Year from Creative Child Awards

>PRWEB.COM Newswire

NEW YORK (PRWEB) June 06, 2013

SeatPets, the solution to keeping your child entertained and comfortable on long car rides, has been awarded The National Parenting Center’s Seal of Approval for the second year in a row.

"I'm so pleased to have received this award for the second time. It's wonderful knowing that SeatPets, which not so long ago was just a dream, is becoming a much loved product by kids and their parents," said Amber Roback, COO and co-inventor.

SeatPets are plush pillows with a seat belt attachment that provide comfort and support to your child’s neck and head while resting in the car. They have compartments to stow snacks, drinks and toys all while keeping your child happy and entertained. SeatPets are available for purchase online at for $19.99.

Tummy Stuffers, the new plush sensation that turns clean-up time into play-time, has been awarded the 2013 Kids Product of the Year from Creative Child Awards. This is a big win for Jay@Play as only one product per category can win a Toy of the Year Award.

Tummy Stuffers' tummy will stretch and stretch as Tummy Stuffers are “fed” yummy toys, clothing and accessories. Small and medium are great for organizing small toys, socks, gloves, hats and other accessories. Jumbo is large enough to be used as a hamper. “Tummy Stuffers are perfect for parents and perfect for kids to stuff, store, organize and more,” said Shawn Glyn, Director of Worldwide Sales at Jay@Play. Tummy Stuffers can be purchased on for $19.99 + S&H.

About Jay@Play:
Jay@Play International offers solution-based products that have been lauded by the toy industry, bloggers and the press. Established in 2004, Jay@Play is a Hong Kong-based company with a showroom in New York City. Their products are distributed internationally through companies that promote all of their brands on television. Following the worldwide success of its Little Miss Muffin and Happy Nappers product lines, Jay@Play introduced CuddleUppets and Shamzees in 2012. New products for 2013 will include SeatPets, I Luv Shmoozees and Tummy Stuffers. Jay@Play International is a subsidiary of Jay Franco & Sons Inc., the home furnishing industry leader.

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