Discussing the new partnership, Rocco Rossi, President and CEO of Prostate Cancer Canada said on the
group website: "We're thrilled to be working with Team Morris – they are champions for healthy living and the importance of an active and balanced lifestyle. Team Morris understands the importance of being an advocate for men's health; something Canadian men can easily do by getting a Prostate-Specific Antigen (PSA) test in their 40s to establish a baseline."
Prostate Cancer Canada is the only national body in Canada that is dedicated to tackling the disease. This is through research, education support and awareness. Recently the organization has been promoting Prostate Cancer Awareness Month, an annual event that seeks to raise awareness thought Canada about the disease. In Canada, there is a 1 in 8 chance of men contracting the disease.
There are a number of steps that can be taken to minimize risk. This includes eating good food and undertaking exercise. It is also important that men are aware of the signs and symptoms, which makes education a key aspect of health promotion.
Team Morris is a newly formed men's curling team, combining 2010 Olympic Gold Medallist John Morris, World Curling Champion Scott Bailey, and three members of the 2014 Brier Champions. These are: Pat Simmons, Carter Rycroft and Nolan Thiessen. The team leader, John Morris works full time as a fire fighter and he has written a curling fitness book, "Fit to Curl".
Team Morris are set to take part in the World Curling Tour and in the 2015 Tim Horton's Brier at Calgary’s Scotiabank Saddledome. At these events the athletes will be wearing Prostate Cancer Canada's signature logo to help promote awareness.