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Kelly Blue Book announces Best Resale Value Awards for Cars

Topping the list, this year, is the 2015 Toyota Tacoma. All of the other vehicles in the top 10 are pickup trucks or SUV/Crossovers. The best subcompact car is the Honda Fit, while the V6 Chevy Camaro took the top spot in the sports car category.

“The entire list of Top 10 Best Resale Value vehicles is dominated this year by trucks, SUVs and crossovers, which is a testament to the strength these categories will carry in the future,” Eric Ibara, director of residual value consulting for Kelley Blue Book, told Ammoland. “Lexus notably captured the top luxury brand honors for the fourth year in a row, and after previously winning the brand award in 2011, Subaru is back on top again for 2015 as the best mainstream brand for resale value across its entire lineup.”

Since most car buyers don’t drive the same car from dealer to scrap yard, the resale value of a car is an important consideration when choosing a new car. Depreciation affects all vehicles, but a consumer can minimize the loss by choosing a car with a higher resale value.

“Resale value is really impacting brands. Brands like Subaru that don’t spend heavily on marketing really benefit from this reputation. They are up 20% YOY to 514,000 vehicles. That’s up from just 187,000 in the US in 2007. Most would never guess Subaru is #10 brand in the US. Ahead of Volkswagen and GMC. Number 8 in Q4 2014,” comments Dara Greaney, CEO at BuyAutoParts.com.

According to the Kelly Blue Book site, “The 2015 Best Resale Value Awards are based not on a feeling or a guess or a simple calculation, but instead on what we consider to be the best research and analysis process in the industry. Our resale value projections take into account current vehicle data, sales data, market conditions for each vehicle, competition within vehicle segments, expectations of the future economy and the combined experience of Kelley Blue Book’s team of market and pricing analysts.”

For the environmentally conscious, the Porsche Cayenne S E-hybrid took the top place for plug-in vehicle and the Toyota Camry Hybrid was listed as best in the hybrid/alternative energy car category.

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