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article imageTop cities for Tinder users reveal who's using the app

By Business Insider     Sep 8, 2016 in Internet
It only takes one person to make your online dating experience a runaway success.
But statistically speaking, your chances of meeting that one person go up as the number of potential matches increases.
Business Insider asked Tinder to pull data on its top cities — the locales with the greatest number of active users.
Somewhat unsurprisingly, Los Angeles, New York, and Chicago were the top three.
The reason, however, is a little more intriguing.
Tinder's in-house sociologist, Jess Carbino, told us that it's not just because they're the most populous cities in the country — it's also because they're home to highly educated young professionals.
Carbino explained that highly educated people are generally more likely to use online dating services because they delay marriage and childbearing until they've achieved the "traditional markers of adulthood." Those markers include gaining independence from parents, completing an education, and establishing financial security.
"While you're in school, the opportunity to do that is diminished dramatically," she said. "Most individuals — mainly men — don't consider themselves to be marriageable until they have achieved a certain level of economic stability." (If the idea that Tinder users are thinking about marriage strikes you as weird, note that Tinder found that 80 percent of its users are looking for a meaningful relationship — presumably something that could lead to marriage.)
Here's the full list of the top cities for Tinder users:
1) Los Angeles
2) New York
3) Chicago
4) San Francisco/Bay Area
5) Boston
6) Phoenix
7) San Diego
8) Houston
9) Seattle
10) Dallas
11) Miami
12) Orlando
13) Philadelphia
14) Las Vegas
15) Austin
What's more, Carbino said, highly educated people are more likely to rapidly adopt new technologies and new ways of meeting people.
But these findings come with a twist: In Provo, Utah, for example (population about 116,000), 51 percent of single people ages 18-24 have used Tinder. That's not too dissimilar to the 60 percent of single women and 80 percent of single men ages 18-24 who have used Tinder in New York City (population about eight million).
In an email to Business Insider, Carbino said this phenomenon likely has to do with the "higher degree of embeddedness individuals have in their communities, institutions, and social circles" in cities like Provo.
In other words, using online dating is a way to widen the dating pool where it would otherwise be pretty small.
This article was originally published on Business Insider. Copyright 2016.
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