Email
Password
Remember meForgot password?
    Log in with Twitter

article imageHow Canadian charities can work better with technology

By Tim Sandle     Jul 7, 2018 in Business
Toronto - The recent Capital One Digital For Good Summit presented findings that showed around half of all Canadian charities state they are not able to keep up with today’s technology-driven society.
The implications of important non-governmental bodies, like charities, not being bale to keep pace with technological changes are significant, in terms of limiting their potential for social good. A key area here is how charities get their messages out to the general population, especially younger people.
A new survey has found that one of every two charities in Canada (50 per cent) acknowledge that they cannot keep up-to-date with modern technology. A larger number of organizations, 66 percent, state that their social missions are significantly held back due to technological limitations.
There was an even more interesting statistic. Here a large majority (74 percent) of charities based in Canada are concerned that a growing technology gap threatens the long-term success of their bodies.
The survey was run online and 500 Canadians who work in the charitable or not-for-profit sectors complete the poll. The platform was LegerWeb. The survey error rate was 4.4 percent (which gives it an accuracy of 19 times out of 20). The survey was supported by Capital One Canada, which offers financial services like competitive Mastercard credit cards.
The report findings were discussed at the Capital One Digital For Good Summit, which took place in June 2018. The summit involved 150 charity leaders who met up with digital experts from a range of companies, including Microsoft and Facebook.
The findings show the degree of support that charities require as they attempt digital transformation and begin to embark on their digital journeys.
Picking up on the themes, Shiza Shahid, founder of funding platform NOW Ventures, stated: “I believe non-profit leaders need to have a seat at the table leveraging technology to solve the world’s most pressing challenges, and Capital One’s Digital For Good Summit is empowering them to do just that.”
This reflects how digital innovation is accelerating at a rapid pace and the different ways that technology is changing the way businesses, whether for profit or non-profit, do almost everything.
Reflecting on the concerns of the charities, the summit, by bringing charities and technology firms and experts together, should act as a starting point to help charities to leverage the technologies they need and to understand the strategies needed for digital transformation.
More about Charities, Consumers, Technology
More news from