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Five mistakes any startup can make and how to avoid them

Here are five mistakes any startup can make in the early stages and how to avoid them.

  1. Picking the wrong name
  2. As Adam Fisher of CTech writes, “picking a good name for your startup is important.” Fisher has 11 tips for startups on how to pick a good name, and some traps to avoid like the allure of memorializing a tech trend (aka putting “cyber” in front of everything).

  3. Giving out too much information
  4. Cyril Gantzer, head of shared inbox app Front’s analytics team, shared his simple advice for raising venture capital in a Business Insider profile: create a simple slide deck and don’t overload your audience with too much information during the presentation.

  5. Not listening to users or consulting consumer research
  6. Assuming you know exactly what the market needs and/or wants is risky and can land you in a costly situation.

  7. Having an uninteresting pitch
  8. It’s hard to bring back a potential investor who has been introduced to your startup by way of a weak problem statement or unclear solution statement. MedCity News published a list of five common startup pitch mistakes and how to remedy them ahead of that very important meeting.

  9. Real estate issues
  10. From signing a bad lease to signing one before the company is ready to rushing to a co-working space, Commercial Observer has a list of real estate mistakes that every startup should avoid making.

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