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article imageAmazon and Warner Bros resolve dispute, restore movies

By Walter McDaniel     Jun 24, 2014 in Business
New evidence suggests that Amazon and Warner Brothers have come to an agreement on the distribution of several movies. This is good news for those who can once again pre-order some major titles.
Amazon officials have restored pre-orders for movies such as Transcendence which is solid proof that the two industry giants have reached some form of agreement. At the time of this writing no one has a copy of any agreements they may have reached. Therefore much of the media buzz is speculation so study rumors carefully.
The original dispute began when Amazon cancelled pre-order options for the Lego Movie and several other titles. The move made huge waves in media such as the NY Times since a conflict between these two names can easily shake the industry.
As Apple Insider reports Amazon wanted the power to set up movies under the "wholesale model" of pricing. Resellers would be allowed to set costs at or below the normal cost set by Warner Bros. Many are interested in seeing which company compromised more in the agreement as that will change the market as well.
This is not the first time that Amazon has used tactics like this and it will not be the last. Another noteworthy example is Hachette Book Group who had to go into negotiations with Amazon over how their books would be sold. Amazon is currently in talks with several companies over matters like this and the agreements made will shape the world of online sales for years to come.
More about Business, Movies, Amazon, Warner bros, Pricing
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