Digitaljournal.com Tip #18: Writing the perfect opinion article

Let's be honest -- writing an op-ed isn't as easy as it looks. Just throw in some opinion with some hard facts, right? To the amateur, that's the recipe for an opinion column. But on Digitaljournal.com, we encourage writers to fine-tune their op-ed skills so readers are treated to outstanding journalism. First, a good opinion piece needs to set up the reader. Follow the five Ws for the first part of the article -- what happened, who is involved, where did it take place, when did it occur, why is this important now. Always write about timely events as opposed to older more general topics. As we often see in op-eds in newspapers, the first portion of a column should include the hard facts and stats to give readers an idea of the issue. Linking to outside URLs is recommended. Also, try to find a unique angle if this subject has been tackled before (e.g. Iran's nuclear capabilities, Tiger Woods, the ebook revolution, etc.). In a way, you want to set up the reader for your commentary. After the first half of your article describes the controversy, you can include your opinion. But make sure it's an informed opinion; also pepper your insight with research and interviews, if possible, because sound journalistic practises still encourage op-ed writers to back up everything they claim. No one said writing opinion articles was easy, right? Your column should conclude with a statement that you gradually built in the article. It should almost reach a climax, in a way. Your final few paragraphs should sum up your thoughts on the matter, with a forward-thinking perspective. It doesn't have to be grandiose or life-changing, but it should shed new light on the subject. It should make readers think and feel compelled to comment. Below are two great examples of opinionated journalism that follow these principles. Take a look: http://reason.com/archives/2009/12/29/are-we-going-to-get-serious-ab http://www.latimes.com/news/opinion/commentary/la-oe-weiss28-2009dec28,0,3295335.story Happy opinion writing!