It's always been a tricky one. How do you get an attention-grabbing headline or just read the words and come over all goose bump like. I saw recently two classic examples where the power of words moved me. One in a video, which I have posted below, one in a joke I heard. First let's hear the joke. When you read this try to imagine how you feel as you read the words, particularly during the "seductive" moments.
A successful rancher died and left everything to his devoted wife.
She was a very good-looking woman and determined to keep the ranch, but knew
very little about ranching, so she decided to place an ad in the newspaper for a ranch hand.
Two cowboys applied for the job. One was gay and the other a drunk. She thought long and hard about it, and when no one else applied she decided to hire the gay guy, figuring it would be safer to have him around the house than the drunk.
He proved to be a hard worker who put in long hours every day and knew a lot
about ranching. For weeks, the two of them worked, and the ranch was doing very well.
Then one day, the rancher's widow said to the hired hand, "You have done a really good job, and the ranch looks great. You should go into town and kick up your heels." The hired hand readily agreed and went into town one Saturday night.
One o'clock came, however, and he didn't return. Two o'clock and no hired hand.
Finally he returned around two-thirty, and upon entering the room, he found the rancher's widow sitting by the fireplace with a glass of wine, waiting for him.
She quietly called him over to her...
"Unbutton my blouse and take it off!," she said. Trembling, he did as she directed. "Now take off my boots!" He did as she asked, ever so slowly.. "Now take off my socks." He removed each gently and placed them neatly by her boots. She looked him deep within his eyes and with a dominant look she said, "Now take off my skirt."
He slowly unbuttoned it, constantly watching her eyes in the fire light. "Now take off my bra.." Again, with trembling hands, he did as he was told and dropped it to the floor.
Then she looked at him and said, "If you ever wear my clothes into town again, you're fired!"
P.S. - I didn't see it coming, either!
It does make a difference whether you click on a headline or just pass it by. The joke you just read, well, I don't know about you but I was intrigued once the widow ordered the hired hand to remove her clothes. My mind was imagining every item of clothing being taken off her body, not his!
Have a look at this video. It has no words, i.e. no dialogue but a video about words and its powerful impact. Enjoy, and don't forget to comment below.