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article imageTwitter begins not-so-quietly hiring for its commerce platform

By Michael Krebs     Feb 5, 2014 in Business
As rumors continued to circulate on Twitter's plans for a commerce service, the company has begun quietly seeking staff to help market its new platform.
With Twitter (TWTR) slated to release its Q4 2013 earnings today, rumors on the company's plans for a social commerce service have abounded.
On Friday, a public mock-up from Fancy.com demonstrated what the e-commerce offering from Twitter might look like, according to a report from CNET.
The rumors appear to have been confirmed on Tuesday after TechCrunch reported that Twitter had begun posting commerce-oriented job positions in commercial development and marketing roles.
The introduction of an e-commerce feature on Twitter would represent a considerable step for the micro-blogging service, and it would demonstrate the company's commercial commitment beyond the volatility of the advertising market, as The Motley Fool reported on Tuesday.
"Trading 140% higher than its IPO price, Twitter's valuation has priced in a rosy future -- one that will require growth beyond advertising," The Motley Fool's Daniel Sparks wrote. "E-commerce could be one solution."
Profile of Twitter  including comparison with other Internet firms
Profile of Twitter, including comparison with other Internet firms
John Saeki/Gal Roma/Adrian Leung, AFP
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