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article imageReview: ‘This is the End’ brings tears of happiness Special

By Sarah Gopaul     Jun 14, 2013 in Entertainment
In ‘This is the End,’ Seth Rogen and Jay Baruchel become trapped at James Franco’s house when his housewarming party is disrupted by an apocalypse.
Comedies of this calibre are an endangered species, sparingly spotted on theatre screens in any given year. But this is one of those rare opportunities to be reminded of how exhilarating genuinely inspired laughter can feel. This is the End is the year's current champion of funny.
When Jay Baruchel visits L.A., he stays with his best friend Seth Rogen. But their buddy reunion is interrupted by an invitation to a party at James Franco's newly renovated house. Annoyed by Seth's new friends, Jay insists on a breather that makes them eye witnesses to The Reckoning. Forced to take refuge in James' home with fellow survivors Craig Robinson and Jonah Hill, the small group of celebrities try to stay alive and repair their friendships.
Writing the script with his long-time collaborator Evan Goldberg, Rogen decided to do something that hasn't really been done on this large of a scale before – use real people's identities but give them over-the-top personalities that in some cases play on rumours and stereotypes. Rogen assures audiences the actors have little in common with their screen characters, but that doesn't make it any less fun. Watching Franco be the "artiste" he's been dubbed in media and Baruchel the anti-Hollywood hipster is a complete joy.
The film's portrayal of the apocalypse is biblical with fire and brimstone as the earth swallows people whole and giant demons eat those left behind. Rather than enhance the fear factor of these scenes, they play them for comedic effect. Clumsy chase scenes, unexpected sacrifices and hilarious dialogue keep the laughter going even in the face of death.
And that is the key to this picture – it never stops being funny. Sometimes the amusement is paired with other reactions like disgust or astonishment, but those emotions are felt underneath the laughter. Danny McBride is the butt of many jokes, ill-treated by his mates, speaking with a lack of intelligence and acting as the writers' go-to donkey.
In addition to the well-known comedic cast playing "themselves," there are a lot of cameos by other recognizable celebrities, including a slap-happy Rihanna, a bad boy version of Michael Cera, a gruff Emma Watson and a shocking appearance by Channing Tatum. Boosting the hysterical conclusion is a surprising throwback to a popular pastime.
Everything and everyone came together to make Rogen and Goldberg’s directorial debut an epic, no holds barred comedy that is excitingly fresh and memorable.
Directors: Evan Goldberg and Seth Rogen
Starring: James Franco, Jonah Hill and Seth Rogen
More about this is the end, Seth rogen, James franco, Jay Baruchel, jonah hill
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