For men who may often find it difficult to find just the right bra for them, Australian company HommeMystery has the answer. It has launched a new range of frilly undies for guys.
"We are not concerned if you are gay, straight, vegetarian, republican, anglican, martian or any other persuasion. We just design and manufacture attractive luxury underwear for men" proclaims HommeMystery.
With an impressive range of bras and panties for men, it is still surprising to hear the average customer is "probably a guy who’s married or in a relationship with a woman, aged between 40 – 60 and likes a bit of lingerie but doesn't tell his wife and just indulged from time to time" manager Brent Krause told Yahoo.
Krause added “Valentines Day was a surprise hit for us, we had a lot of women buying, and emailing saying, ‘finally I can get something for my husband’”.
The company is now selling the male lingerie in the U.S. and U.K. through its distributors, and hopes the European market will take off.
