"The most honest journalist of the week," said one viewer after profanity broke through Friday night during NBC News’ live coverage of the manhunt for the Boston Marathon bombing suspect.
According to MediaBistro, prior to the NBC broadcast, police had just cornered the man believed to be the second suspect in the Boston Marathon bombings in Watertown, Dzhokhar A. Tsarnaev.
Around 7:15pm ET, NBC anchor Brian Williams dipped into the feed from New England Cable News for an update. Mediaite explains:
The station apparently didn’t realize they were getting the national exposure as all NBC viewers heard was the voice of a man who “doesn’t know shit.”
While at first it seemed that the voices being heard were from NECN reporters, soon the only voice was from a man who appeared to be talking to someone off-camera or on the phone. “What’s that?” the voice asked, “Is that amazing? Oh you’re not listening. Oh we don’t know… I don’t know shit.”
After an awkward pause, NBC cut the feed, returning to Williams who told the audience sarcastically, “Well, that was a fortuitous time to dip into New England Cable News,” adding, more seriously, “we apologize for the language we inadvertently aired during what was a mix-up of communications on their part.”
While there were many reactions to the footage, MSN took away a valuable lesson:
"Broadcast journalism schools teach how to fill air time when there's nothing to report. But maybe the most important thing these programs teach is to treat every microphone as if it's live."
Watch video above.