The Pew Research for Excellence for Journalism (PEJ) released its annual report
for the state of the media in 2013. The study that was unveiled this Monday showed a comprehensive snap shot for the entire news industry along with specific challenges, and its diminishing role filtering important news events.
The State of the Media
report 2013 is published annually and carefully examines the performance of the different media sectors (newspapers
, network television, local TV, Magazines, etc. Some of the key findings included how this industry is financially struggling to continue operating and act as a independent source in the news dissemination process.
“I would say that the state of the media is challenged. I would say there are opportunities, there have been some clear areas of innovation and and some signs of finding some success, but when you look at the state of the media overall the challenges continue to amount,” said Acting Director for the PEJ Amy Mitchell. “The Pressures continue to increase in many ways, and the model to sustain to and be many ways re energize the quality of reporting have not come fully into existence at this point.”
The report is an excellent excerpt on what is currently happening within the news business and a useful resource to utilize for academic and educational purposes. It is also an important piece of information for countries abroad who may be undergoing some transformational changes within their journalism industry.
“One of the significant findings in the new state of the news media report, is that at time where newsroom resources are diminishing many news makers including those in political and public life are increasingly finding new ways to get their messages to the public; often with no or minimal journalistic vetting bar," said Associate Director Mark Jurkowitz
In a number of stories, reports and analysis throughout the last campaign cycle the candidates successfully reached their targeted audience without any media filters for the first time since the 2008 election. What was also very unprecedented was the increase in usage of social media
to communicate with voters from the part of the Barack Obama and Mitt Romney campaign.
You can also visit the PEJ's very lengthy and robust info-graphic about the state of the media by clicking here
. Not all of the findings indicate an entire sad story on American Journalism, but certainly with these challenges innovation is a byproduct that must come out during difficult times.
“There are all sorts of contributors in the evolving landscape of news and, in many ways, more opportunities for citizens to access information,” says Mitchell
. “But there are more signs than ever that the reduced reporting power in the news industry is having an effect and may weaken both the industry’s capacity to produce in-depth journalism and its credibility with the public at the same time that others are gaining more voice.”
All of the narrative about the state of the media indicates an industry restructuring itself, looking for new answers-not to mention capitalize on proven business models. Click here
to visit the organization's seven prevalent key findings.
The status quo for the news industry is in a crisis. There are now fewer journalists by comparison to those who are working in advertising or public relations. According to the PEJ, there are less than 40,000 employees working in the craft of journalism and that number equals to the levels recorded back in 1978.
Its a complete summary of the news business. It offers some soul searching to do for those who were, are and may be trying to work in a diminishing and shrinking business. That independent press is essential for any democracy and its role as a counterpart towards institutions of power is always essential. There is work to be done, there is plenty of time to invest investigating how the industry can finance its operations in a very competitive market.