Even Basil Fawlty wouldn't have thought up the advertising plan that cleverly lures intrepid travellers on a budget to a cheap and basic hostel hotel in Amsterdam.
The Hans Brinker Budget Hotel, situated in a great Amsterdam location, advertises itself as one of the worst in the world, proclaiming it is "cheap, dirty, cold, poorly lit." The splendid advertising gimmick attracts travellers that must sign a disclaimer which reads:
"Those wishing to stay do so at their own risk and will not hold the hotel liable for food poisoning, mental breakdowns, terminal illness, lost limbs, radiation poisoning, certain diseases associated with the 18th century, plague etc."
The hotel's website promotes the budget experience by boasting:
"The Hans Brinker Budget Hotel has been proudly disappointing travellers for forty years. Boasting levels of comfort comparable to a minimum-security prison, the Hans Brinker also offers some plumbing and an intermittently open canteen serving a wide range of dishes based on runny eggs."
Backpackers flock to the budget hotel, offering very mixed reviews on Trip Advisor. Reviews range from "The worst place you could ever stay" and "a real terrible hostel/prison experience go here. It smells," to "I expected it to be worse than it was."
Guests can avail themselves of "eco-friendly" cold water before drying themselves off on curtains, the Herald Sun reports. By advertising itself as the worst hotel in the world the Hans Brinker has guaranteed itself a steady supply of the curious.