Rock, in a rib-cracking satirical campaign ad directed at "white voters" who may feel Obama's just too black for the White House (a la
"Put the white back in the White House" campaign), says
“Hi, I’m Chris Rock with a special message for white people. In times like these, you need a white president you can trust. And that white president’s name is Barack Obama. Let’s take a look at the facts — for the first two years of his life, Barack Obama was known as ‘Barry,’ which is the third-whitest name on earth, right after Cody and Jeff. And these are the white people who raised Barry — Madelyn and Stanley Dunham. They are so white they have to wear sunglasses because they are hurting each other’s eyes.”
Rock proves to his white audience that Obama's "whiteness" overwhelms his overrated "blackness" because:
“After college, Barry went into black neighborhoods in Chicago to try to organize people. How white is that? Black people don’t go into black communities. We don’t have to. We’re already there. Look at him — playing golf, body surfing, wearing mom jeans, dancing with Ellen. Barack Obama supports gay marriage. Most black men don’t even support straight marriage. President Obama has a dog. But is it a pit bull? Is it a Rottweiler? No. it’s a Portuguese water dog. And he named him Bo, after one of the Dukes of Hazard. And let’s not forget, Barack Obama is whiter than Snooki, the tanning mom and Tara Reid.”
Rock displays a picture of the President's four-member family and contrasts it with a picture of the "Romney clan," and argues that even Mitt Romney, touted as the "white for the White House," is blacker than Obama! Rock proves his thesis:
“This is Obama’s family. And these are the Romneys. Look at that — kids, cousins, aunts, uncles. Mitt Romney’s family has more people in it than a Tyler Perry movie.”
“If you want a white president, I got a polo wearing, Hawaii-living, home beer-brewing, league bowling guy for you — Barry Obama, he’s juuuuuuuust white.”
comments that Rock's satire draws inspiration from the argument that "white men are supporting Mitt Romney to the exclusion of logic or common sense and that were it not for this narrow, tribal appeal, Romney's candidacy would simply not be viable."
But even if one does not agree with this analysis, one must concede that Rock's satire is a scream.
The Hollywood Reporter
says the satirical video comes after a recent Washington Post/ABC News poll that shows Obama trailing Romney among white voters by more than 23 points, but leading among non-white voters with 79 percent support.