Greeting cards have come a long way from old-fashioned, conventional thin cardboard cards sent by post, and then headway going digital with electronic cards. So when it comes to written messages and its approach to the digital era, it indeed promotes means of delivery that are clearly fast and easy. But practicality comes with a price, which the personal aspect is lacking.
, a web development company that is independently owned and managed by New York web developer and programmer Roderick Santiago
, has definitely done its share to bring that ‘old school’ feel in sending electronic greeting cards. TechMedia’s KickAsseCards.com
website, launched on the 1st of August 2012, gives way to that approach.
The website’s appeal is about how the electronic cards are displayed. The digital cards are laid out, having the feel of actual and tangible twofold greeting cards. Initially, the recipient sees the front page of the electronic card. Upon opening the card, it reveals a personal message of the sender. Finally, closing the electronic card displays the TechMedia trademark, shown on the back of the card.
Electronic greeting cards at the site are free once users are signed-up and logged-in, and the cards are very easy to customize when composing messages.
One essential feature of the new electronic card service is that greeting cards generated are readily available to post on Facebook by simply clicking the share button. A sender can either post it to a friend’s timeline or send it as a private message.
The newly launched electronic card service website is quite simple and intuitive, yet founder Santiago plans ahead for future enhancement. According to the KickAsseCards' site
, in the next few months, useful features such as contacts manager and two-faced split personality electronic cards will be integrated into the service. In addition, a major expansion in the website, which is an electronic postcard service (ePostcards), is also being worked on. Other future refinements include customizable Facebook covers, photo upload electronic cards, electronic card creator, flip photo album and mobile compatibility.