Microsoft has reported
losses of $492 million in the three months to the end of June. This compares with a profit of $5.9 billion a year ago. This is the first loss recorded by Microsoft since the computing giant became listed on the stock market in 1986.
According to The Inquirer
, the loss in profits was attributed to a decline in value of Microsoft’s on-line advertising business aQuantive. Microsoft purchased
Aquantive in 2007 for $6.3 billion. aQuantive became part of Microsoft's newly-created Advertiser and Publisher Solutions (APS) Group. It was subsequently re-branded as Microsoft Advertising
Despite the operating loss, Microsoft’s revenue for the three months to June rose by 4% to $18.06 billion.
In October 2012 Microsoft will launch its Windows 8
operating system, which the company hopes will lead to an upturn. Windows 8 features a new look that will present applications in a mosaic of tiles and will provide the same operating system for PCs, tablet devices and smartphones
. In addition, Microsoft is planning to launch its own tablet device called the Surface