Before Priorities USA, a pro-Obama Super PAC, approved this ad, it should have checked with its ad's star.
After Priorities USA spent $7 million on the television ad featuring Box trashing Romney over Bain Capital, it turns out Box has even more negative feelings about Mr. Obama, according to The Weekly Standard
"I think Obama is a jerk, a pantywaist, a lightweight, a blowhard. He hasn't done a goddamn thing that he said he would do. When he had a Democratic Senate and Democratic Congress, he didn't do a damn thing. He doesn't have the guts to say what’s on his mind," Box told an In These Times
The ad by Priorities USA, a pro-Obama Super PAC, focuses on a steel plant owned by Bain Capital that was shuttered in 2001 that stars Box. "This was a booming place and Mitt Romney and Bain Capital turned it into a junkyard just making money and leaving," he says in the Obama-funded political advertisement for the president’s campaign.
The ad has circulated in Colorado, Florida, Ohio, Pennsylvania, and Virginia, one that Priorities USA has said is partially responsible for hurting Romney's polling in swing states. However, its star, will not be voting for Barack Obama.
Moreover, having the star of a heavily circulated ad calling the President a "pantywaist" may be fodder for an effective counter attack by Mitt Romney’s campaign. It is unclear whether Romney will take advantage of the sharp criticism Donnie Box has for Barack Obama, according to In These Times
President Barack Obama and pro-Obama operatives are is spending tens of millions for ads denouncing Mitt Romney’s tenure as CEO of Bain Capital, a largely successful private company that employees thousands of Americans.
Having the star of an ad that cost millions go public in staunch opposition to Obama probably means the administration and its consultants need to do a more efficient job scrutinizing the characters, if not content, of major campaign advertisements.