Brady took his staredown skills to a CVS Pharmacy store where he was part of a commercial for Unreal Brands, a local healthy candy company.
According to Boston Herald
, the ad was a minute and a half. The ad shows shoppers taking a seat as the curtain suddenly opens up, revealing Brady which caused them to lose concentration almost instantly.
According to Detroit Free Press
, when Brady was revealed people reacted differently, with some people saying "Tom... Tom Brady, oh my God" and other people saying "Who are you? You look familiar."
According to The Providence Journal
, the video also shows Brady giving away candy inside the CVS and then handing candy out to kids in the parking lot, where he was later arrested (as part of the commercial).
During the offseason Brady kept himself by shooting an Under Armour video for the website funnyordie.com.