The masked man opened fire hitting the 35-year-old and another man, sending shockwaves throughout the upscale Toronto community.
It is believed that the victim was shot at the Montrose Avenue and College Street cafe and was targeted, said Constable Wendy Drummond at the scene. The victim has been pronounced dead.
"It's still early into the investigation but investigators believe that the shooting was not random and the victim was targeted," Drummond said, adding that the victim was well known on the street but at this time his name is not being released. She believed that the family had been notified.
Another man was also shot during the incident but Drummond said that he escaped with minor injuries.
Little Italy was busy when the shooting took place, the Italian-Irish game of the Euro 2012 quarter-finals still had another hour to go. Residents of the area filled local bars and cafes watching the game, cheering as Italy pulled ahead. Those cheers turned to screams of horror when as many as five bullets flew through the air into the two victims.
"We are very fortunate that no one else was injured," Drummond said noting how busy the street was at the time. Three hours later, despite the police tape, the sounds of celebrating the Italian victory could be heard up and down the street.
Police spent the rest of the day and evening collecting statements and multiple pieces of evidence at the scene with 14 and 13 Divisions working on the case.
The sound of gunfire had many dialing 9-1-1. Drummond said that the police have talked to many witnesses at the scene but police request that anyone with information to please contact them.
Drummond said that the police are looking for a white male, about 6', with shoulder length blonde hair. He was last seen wearing a white hard hat, safety vest and a filter mask.
Local schools were put hold-and-secure orders in place until after 4:30 p.m.
At this time College Street is closed between Grace and Crawford as the investigation continues.