Digital Journal liveblogged a mesh conference session on the potential of content marketing, a technique for companies to attract potential customers. The liveblog ran from 1:15pm to 2:20pm.
How significant is online content for a business? What is content marketing? Where is this segment of digital media heading? These questions will be answered in a mesh toronto workshop led by Mitch Fanning, vice president of Fruition Interactive.
Digital Journal is covering the two-day conference on the digital media industry, including today's panel oncontent marketing.
Below is a liveblog you can instantly access to follow the action. You can comment, ask questions to be posed to the speaker and answer polls.