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article image500 Startups' Uscoop announces launch of Tuckernuck sister site

By Eleanor Wall     May 11, 2012 in Internet
Flash sale site and 500 Startups participant Uscoop today announced the launch of their new full price preppy site, Tuckernuck.
Washington, D.C.’s Uscoop has been disrupting the prep school market with their all-American flash sale fashion focus. Tuckernuck allows Uscoop to bring their fashion finds to a wider market. Founded by September Rinnier, Madeline Moore, and Jocelyn M. Gailliot, Uscoop is backed by high-profile investors like 500 StartUps' Dave McClure and Paul Singh. While Uscoop focuses on the social commerce aspect of the market, Tuckernuck widens the net in an effort to bring Uscoop’s classically American fashion sense to a greater audience. Uscoop focuses on becoming the ultimate portal to all things college – Tuckernuck expands that reach with its fresh spin on classic American style. Featuring items like bamboo wayfarer sunglasses, nautical clutch purses, and preppy bow ties and belts, Tuckernuck is home to designers the likes of Harding-Lane, Tucker Blair, and The Belted Cow Company.
Inspired by their college years at Brown, Trinity, and Penn , September, Madeline, and Jocelyn have captivated a niche market by focusing on the university lifestyle. Uscoop’s membership only concept brings social commerce to preppy college fashion. Members network daily deals within their own social circles in an effort to receive increased discounts on popular items. With daily deals like 50% off on preppy polo shirts or hand-hooked pillows and rugs, the social shopping aspect has proven to be a hit with Uscoop’s almost 7000 Facebook fans. With that kind of response, the Tuckernuck expansion is no surprise.
With financial investment and advice from 500 Startups and LooseCube’s Campbell McKellar , Uscoop and Tuckernuck are living proof of why tech incubator 500 Startups is so successful. Providing seed investments to early stage companies, 500 Startups has been instrumental in the success of companies like TaskRabbit, Twilio,, and FoodSpotting. The startups page of reads like a who’s who of the tech sector. With today’s launch of Tuckernuck, Uscoop has kickstarted the preppy fashion craze to an entirely new level.
More about social commerce, 500 Startups, flash sale, Investment, Technology