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article imageBurger King changes fries to boost sales

By Kevin Fitzgerald     Nov 30, 2011 in Food
Burger King has announced that they will be launching their new french fries in over 7,000 North American locations beginning December 5. The new fries will be thicker with an added crisp.
For the first time since 1998, the fast food giant will be changing their fries in an effort to stay ahead of competitors.
According to Reuters, the new fries will be slightly wider than the diameter of a No. 2 pencil. They will also have a special coat to make them crispier and keep them hotter longer. The fries will also be made with reduced sodium levels. Prices will remain unchanged.
The Christian Post reports that Burger King is currently the No. 2 fast food chain behind McDonald's, but new reports show that Wendy's is on track to take over their position in the standings.
Burger King had also decided to change its mascot back in August from a king wearing a crown to a mother.
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