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article imageTim Hortons to add Beef Lasagna Casserole to its menu

By Andrew Moran     Oct 17, 2011 in Business
Toronto - Would you like lasagna with that double double coffee? Tim Hortons has announced that it is serving Beef Lasagna Casserole to its customers. Company officials will unveil the new menu item on Monday.
Over the last few years, Tim Hortons has made changes and added food items to its menu. One of its recent revisions was changing their cup sizes as part of product testing – medium would be the new small.
On Monday, Tim Hortons announced in a press release that it is introducing Beef Lasagna Casserole bowls, which the company says will be the first fast food restaurant in the country to serve pasta to-go. It is also an extension of the coffee chain’s hot bowl options that consist of chilli and soups.
The bowls are made with tomato sauce, ground beef, lasagna noodles, basil, ricotta cheese, oregano and garlic. The regular 10 oz serving of the lasagna is served with garlic bread and costs $4.49. It contains 280 calories and 13 grams of protein. It is available right now at all Tim Hortons locations across Canada.
“Whether Canadians are looking for a hearty hot lunch or a convenient dinner on the way home from work, Tim Hortons' new Beef Lasagna Casserole offers the comfort of a warm home-style meal, available to enjoy in our restaurants and in the drive thru,” said Director of Brand Marketing for food at Tim Hortons, Donna Finnelli. “This is also a great new nourishing alternative to typical fast food fare, like burgers and fries.”
Finnelli further added that Tim Hortons sold more than 63 million bowls of soup to their customers and their patrons told them that selling lasagna “was a natural extension for us.”
This latest move by the largest coffee chain in Canada is also an attempt to sway customers from choosing competitors who sell a variety of sandwiches and other lunches, such as Starbucks, and those who serve specialty coffees, such as McDonald’s.
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