According to the website Alibaba.com, the demand for celebrities’ locks has surged in the last year. In Britain alone, searches for hair extensions jumped 160 percent in the past year.
According to Reuters
, even hair salons have seen an increase in women who want to copy the hair of stars. Stars such as Cheryl Cole and Nicole Scherzinger are two examples.
Linda Kozlowski is the Head of International Business Development and Marketing, at Alibaba.com and she says that celebrities getting hair extensions are extremely popular.
Brazilian hair was the most popular hair searched and 29 percent of searches were for Indian hair, according to Ibnlive
. Lucinda Ellery is somebody who has supplied hair extensions to many celebs throughout the last 25 years. Ellery thinks Twitter, tabloids, magazines and even Facebook has helped fuel the human hair trade business. The celeb culture is huge and because of this many women want to look and feel more glamorous.
The United States and China are the two largest buyers of human hair, followed
by Britain. Thanks to the recession the demand for human hair has been dented a little bit but not too much.