The Democratic Congressional Campaign Committee has released a web video of its new television ad, that they are hoping to debut in John Boehner's district, in which they mock the GOP for proposed cuts to medicare and ask the question "How will you pay?"
The DCCC is continuing it Drive for 25 grassroots campaign, which aims to hold 25 House Republicans considered vulnerable in the next election accountable for choosing to end Medicare rather than end taxpayer giveaways for Big Oil making record profits or tax breaks for the ultra rich," according to the DCCC website. "Everyone agrees we must cut spending and tighten our belt, but House Republicans have made all the wrong choices," says the Democratic campaign.
“This is a defining moment for House Republicans: they chose to end Medicare rather than end taxpayer giveaways for Big Oil or tax breaks for the ultra rich,” said DCCC Chairman Steve Israel. “Seniors who pay a lifetime into Medicare deserve the benefits they’ve earned. Under the Republican plan, if you make over a million dollars, you win the lottery. If you’re a senior, you lose your Medicare. That’s not right.”
The Hill reported, Israel said in an email sent to supporters "We just cut a creative new ad to break through the clutter and take the fight directly to Republican Speaker John Boehner. But we must raise $25,000 by midnight tonight so we can run it in Boehner’s home district," referring to the challenge issued to Democrats to raise the private funds needed to run the television ad within 48 hours.
The ad features an elderly man selling lemonade at a children's lemonade stand for fifty cents per cup, then using a walker to mow someone's lawn, presumably for pay, and finally arriving at a party dressed as a fireman, saying "Did someone call the fire department, because it's about to get hot in here!" — then it cuts to the retired man dancing like a male stripper for the women at the party.
The television commercial says "Seniors will have to find $12,500 for health care" and then asks the question "How will you pay?"
Roll Call reports "Republican's have called the campaign 'minuscule and irrelevant' after discovering the cost of the effort was less than $6,000."
“At what point does a campaign committee blush when launching a paid advertising campaign?” asked Jonathan Collegio, spokesman for the outside conservative group American Crossroads. “For the DCCC’s next major initiative, we hear they plan to hand out balloons and refrigerator magnets in northwestern Pennsylvania,” joked Collegio. “Recipients have to supply their own helium, though, and are expected to contribute for the experience."
In a statement to The Hill on Tuesday, NRCC spokeswoman Joanna Burgos said: “The Democrats’ shameless scare tactics are merely a way to mislead voters and cover up the real Democrat plan to watch Medicare die a painful death, an unacceptable option for America’s seniors. The reality is that the Republican budget blueprint saves Medicare for future generations with no disruption for those in and near retirement, while the Democrats’ plan cuts Medicare benefits and raises taxes on job creators and every person who receives a paycheck.”
The DCCC hopes to turn up the heat on politicians, home for the Easter holiday, in the 25 targeted districts, "with news-weather-traffic radio ads, web ads, automated and live phone calls, and nearly 4.5 million “action alert” e-mails over the next two weeks," according to the DCCC.
The news-weather-traffic radio ad, which will be heard in both English and Spanish, geared to the constituents in the respective communities, says:
“Did you know Congressman Chip Cravaack voted to end Medicare forcing seniors to pay $12,500 for private health insurance, without guaranteed coverage? Tell Cravaack to keep his hands off our Medicare.” Audio clips for other radio advertisements can be heard here and here.
The full list of Republicans targets, provided by the DCCC, include Reps. Rick Crawford (Ark.), Tim Griffin (Ark.), Paul Gosar (Ariz.), Dan Lungren (Calif.), Scott Tipton (Colo.), Daniel Webster (Fla.), Bill Young (Fla.), Vern Buchanan (Fla.), Tom Rooney (Fla.), Allen West (Fla.), David Rivera (Fla.), Tom Latham (Iowa), Steve King (Iowa), Bobby Schilling (Ill.), Larry Bucshon (Ind.), Dan Benishek (Mich.), Fred Upton (Mich.), Chip Cravaack (Minn.), Charlie Bass (N.H.), Ann Marie Buerkle (N.Y.), Steve Chabot (Ohio), Kristi Noem (S.D.), Francisco Canseco (Texas), Paul Ryan (Wis.) and Sean Duffy (Wis.) and House Speaker John Boehner (Ohio).