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article imageCanadian celebrites walk the runway for women's heart health

By Marni Zaretsky     Mar 21, 2011 in Lifestyle
Canada's leading men will strut their stuff for the first time in order to raise money for the Heart and Stroke Foundation.
The 2011 Heart Truth Fashion Show showcases top Canadian fashion designers to raise awareness about women's risk for cardiovascular disease. Now in its fourth year, the star-studded model line-up will feature male Canadian celebrities for the first time. Colin Mochrie, Rick Campinelli and Tré Armstrong are among the 20-plus celebrity models to walk. Yorkville designer V Hazelton has been selected to dress the men at this year's event.
“We know that heart disease and stroke remain the leading cause of death for women in Canada - more than all cancers combined,” says Bobbe Wood, CEO of the Heart and Stroke Foundation of Canada. “And this year, we’ve enlisted a few good men to walk our runway, sharing ‘The Heart Truth’ with men across Canada to help protect the lives of women they love.”
The invite-only show takes place on Thursday, March 24, just before the kick-off of Toronto Fashion Week. For the first time ever, the public will also be able to watch through a live stream available on the Heart Truth website.
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