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article imageGoogle donates $2.7 million to International Press Institute

By Stephanie Medeiros     Feb 23, 2011 in Internet
The International Press Institute was awarded $2.7 million in funding from Google today in an effort to help grow innovative journalism.
Mashable reported that the tech giant recently funded IPI's News Innovation Contest, which rewards both non-profit and for-profit efforts in advancing journalism in Europe, the Middle East and Africa.
Google was cited in October 2010 saying they would be funding $5 million altogether in journalism, $2 million of that went to the US-based Knight Foundation, Mashable also reported. With the funding from Google, the Knight Foundation used part of their grant in the Knight News Challenge, which is similar to IPI's own contest.
"Journalism is an immensely important part of our societies," explains Google's Director of External Relations, Peter Barron, on IPI's main website. "In the era of the Internet it’s important that innovation in journalism continues to flourish and we're keen to help encourage that. We're very pleased to be working on this project with the IPI..."
Google seems to be taking full strides in trying to help the ailing sector of news and journalism, which in part the company has been blamed in the lost interest of. Google also vowed to punish "content farms" and help legitimate digital publications rank higher in their search rankings, as reported on Digital Journal. Also, Google recently unveiled their One Pass subscription and micro-payment system, which promises to help content creators and publishers.
However, it should also be noted that at least 1 percent of Google's revenue must be donated, as explained in a blog about the company's goal in giving back.
Google started what they called the Google Foundation along with other various funding programs that are found within ',' an umbrella term used to list their charitable efforts. Along with the Google Foundation and, they continue to help charities and organizations such as the Acumen Fund as well as funding grants to Doctors Without Borders, Make-a-Wish Foundation and others.
Regardless, the International Press Institute has begun accepting entries in their contest, with the final submission date being June 1 2011. IPI encourages "journalists from all nationalities" to participate.
More about Google, New media, Journalism, News, International Press Institute
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