The infamous sandwich that makes health advocates cringe, and BBQ purists mad as hell, is back and more sought after than ever.
For the first time in 16 years McDonald's is bringing back the McRib sandwich to outlets near you. That's right, the sandwich will be on the menu at your local Micky-D's for a four week limited-run starting Tuesday and fans of the pork pleasure are ecstatic.
One fan of the sandwich Ms. Jenny Wu told the New York Daily News
, "It's so tasty! I'm going to eat as many as I can until I throw up." Then the 31 year old Web designer went on to say, "we don't know what's animals McDonald's killed to make the McRib, but we don't care because it taste's so good."
Some devoted fans have been known to drive for miles to get their fix. One Minnesota man even posted an online map to alert his fellow McRibsters of the locations serving them.
A downtown LA McDonald's started serving the sandwich a few weeks ahead of it's official launch and claims to have sold approximately 150 a day since, manager Ismael Herrera told the Los Angeles Times
, in one hour customers ordered 58 McRibs.
The McRib made its debut in 1982 but McDonald's removed the item from the full-time menu in 1990 as sales declined but elected to keep it as a specialty item to offer their customers periodically.
Tara Hays, a McDonald's spokeswoman
said, "The McRib sandwich is seen by our customers as one of the most legendary menu items we have to offer." And, "by offering it in limited time periods it keeps the product fresh in the minds of our guests and maintains the demand to keep it coming back."
Needless to say during this time of obesity concerns and health debates around the nation, a great number of Nutritionists and heath advocates are none too happy about this pork roll-out, especially coming on the same day the so-called "Happy Meal" ban is scheduled for a vote by the San Francisco Board of Supervisors
The ban, that many activists and nutritional experts have been fighting for, would forbid the sale of any meals to customers that include toys if that meal exceeds a certain amount of calories, grams of sugar, fat, and/or salt.