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article imageApple delays international launch of iPad

By Jane Fazackarley     Apr 15, 2010 in Business
Apple has been forced to hold back the date for the international launch of their new iPad. It was initially scheduled to be available this month, but consumers outside of the States can now expect to see the iPad in stores in May.
Apple said strong demand for the iPad in the United States is the reason for the delay. The company has sold 500,000 units since it went on sale.
The product, which looks much like a large iPod Touch, can be used for video, music, Internet, e-books and digital newspapers. It also runs most of the same apps as the iPod Touch or iPhone.
The iPad sells for up to $829 in the States but pricing for the international model has yet to be announced. Some sites have the cost estimated at £300 for the UK.
A statement on the Apple website says:
"Faced with this surprisingly strong US demand, we have made the difficult decision to postpone the international launch of iPad by one month, until the end of May. We will announce international pricing and begin taking online pre-orders on Monday, May 10. We know that many international customers waiting to buy an iPad will be disappointed by this news, but we hope they will be pleased to learn the reason—the iPad is a runaway success in the US thus far."
The iPad, if the analysts are to believed, is set to sell between 4.8 and 6 million units this year, with sales increasing to 8 million in 2011.
Apple shares were not affected by the delay. The company's shares were at an all-time high yesterday and the company.
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