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article imageGoogle unveils Fast Flip, a new way to visualise Google News

By Brenton Currie     Sep 15, 2009 in Internet
Google has today announced at the TechChrunch50 conference in San Francisco a new Labs product called Google Fast Flip, which provides a new way to browse certain Google News articles.
Earlier referred to as "Flipper", Google today released the service which as the name suggests allows you to flip through select articles from magazines and newspapers such as the New York Times and Washington Post quickly using the magazine-styled intuitive interface.
"One problem with reading news online today is that browsing can be really slow." Krishna Bharat, Distinguished Researcher at Google News said. "Fast Flip is a new reading experience that combines the best elements of print and online articles."
Fast Flip will also take note of what you read and look for on the site, and will customise what content displays accordingly alongside some handy sharing tools that allow you to recommend articles to friends and family similar to those found in Google Reader.
The Labs project also signifies a new and bold approach by Google to share ad revenue with news publishers, with a share of the revenue made from ads on the side of the site going to the organisations themselves.
Mobile devices also have a special customised version of the site which have been designed for the iPhone or devices powered by Google Android.
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