The United Kingdom has taken all fluff out of the Public Service Announcement (PSA) posted on YouTube. The PSA shows the graphic potential threat of texting while driving.
The cell phone provides a constant connection with the Internet, family and friends. The lure of staying connected 24/7 is one that may cause a four fold increase in possible car crashes, according to the National Safety Council. Despite the threat, teens and adults continue to type and send text messages while actively driving cars. The Los Angeles Times, CNN and nearly every local news station has covered some sort of story related to texting while driving.
The threat to drivers, including those who do not text while operating a moving vehicle, has become imminent enough for President Obama to call together an action force in September to discuss the best steps to prevent further accident and injury due to the misuse of cell phones.
A YouTube PSA video has gained instant Internet attention that both supports the message displayed in the video and opposes the graphic nature of the short film. One comment posted on YouTube referred to the video as being "sick", but the majority of watchers agreed that reality is the best way to get the point across.
Before watching the PSA announcement, viewers need to be prepared for a video that would easily earn a PG or PG-13 rating. View discretion is advised.