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article imageU.K. Study Claims Faux Blondes Have More Self Confidence and Possibly More Fun

By Nikki Weingartner     Oct 13, 2008 in Lifestyle
Bad hair day? A study out of a U.K. university shows women who colour their hair find self-esteem and confidence in that tiny tube. With the majority opting for shades of blonde, does this mean that they really do have more fun?
Why they did it, the world may never know. But researchers at Nottingham Trent University, UK (NTU) and experts at Clairol teamed up to see if what they get from that little bottle of chemicals is really worth the overall price. The results?
Women who colour their hair apparently find more than brazen sunshine 220 in the tube, as study experts claim that those who dye their hair are
"confident, impulsive, sexually exciting, rebellious, creative, attractive and able to deal with criticism"
In the study of women between the ages 25 and 66, the most preferred colour was light and chestnut blonde with 80 percent of participants opting for this shade whereas the least favoured colour was black. The lead university researcher from the school of social science, Dr. Mark Sergeant, on the study said in the release that “These findings are really interesting, and show that the effects of hair dying among women can be quite significant. Not only were confidence and mood levels elevated, but inhibitions seemed to be mitigated too.”
So whether its a trip to the master stylists at your favourite salon a trip to the grocery store shelf to pick up a $10 US box of color these guys (and girls) believe that a boost of confidence is a major benefit of that trip. In the press release by NTU, specific areas were women of fake hair colour showed these boosts were at work, social events, public and of even in the boudoir.
Women were more able to do things such as:
asking for a raise, a promotion, or time off
opinions and make requests they would not normally consider
put their foot down with romantic partners, family members and friends
sing or dance in front of strangers
more likely to help someone in the street
initiate sex with a partner or experiment with something new romantically
raise a complaint in a restaurant, speak up over something which annoys them, or ask for favours
And what drives our natural beauties to seek confidence in a bottle? Attention and changing their image to look young and fresh.
In 1985, a study out of New York University theorized that blondes do not necessarily gain preferred male attention over their seemingly boring brunette counterparts when 2 male and 2 female participants went out on the street asking for help from 72 male and 72 female unknowing street pedestrians. The women, regardless of hair colour, were more likely to get assistance from a strange man than a male in need. However, that does little to disprove that blondes get less attention when it comes to gaining a man's attention whether in the sac or on the job.
Another article out of the popular Psychology Today pointed to several reasons why men enjoy blondes over brunettes and even why women, as shown in the Nottingham study, want choose to be blonde. Apparently, women have been bleaching their hair blonde since the 15th- and 16th- century Italy and maybe even earlier. That has nothing to due with Ms. Monroe, for sure.
The article claims that women, in general, desire to look like "Barbie" for explainable reasons. The long shiny hair, which is both attractive and shows youth and health; the narrow hip to waist ration, which shows fertility; big boobs, which unconsciously lends to the perception that a woman can sustain life in a newborn child; blue eyes because it is easy to see the dilation associated with likes. The bottom line in the claim is that men prefer the youth associated blondness:
Blond hair is unique in that it changes dramatically with age. Typically, young girls with light blond hair become women with brown hair. Thus, men who prefer to mate with blond women are unconsciously attempting to mate with younger (and hence, on average, healthier and more fecund) women. It is no coincidence that blond hair evolved in Scandinavia and northern Europe, probably as an alternative means for women to advertise their youth, as their bodies were concealed under heavy clothing.
So whether or not you believe that blondes have more fun or that men like blonde women better, it is safe to say that "the proof is in the pudding" with such a huge portion of females going light, for whatever their reason.
Oddly enough, a woman in the United States unsuccessfully attempted to sue a famous maker of faux hair color when the off-the-shelf container of blonde to be was really a dark brown. Her claims were not physical in nature, in that she didn't have a bad result, only a darker hair colour. However, she equated brunettedom to dirty, saying she has been shamed by the colour and suffered headaches and emotional distress because, as she told reporters in another article: "I can never go back to my natural blond hair. Also, blond[e]s do get more attention than brunettes; of course, emotionally, I miss that."
And if you were wondering about redheads? Well, fewer men prefer them over blondes and that could very well be due to the fiery spirit and alluring sexuality that these women have. While Ms. Monroe gave off pure sexuality, someone like Anne Margaret would have just as soon have kicked your butt and then given you some good 'ol fashioned kitten lovin. Gentlemen may prefer blondes....real men prefer reds.
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