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article imageMr. Media Interview: Brent Poer, video web site GM

By Bob Andelman     Aug 27, 2008 in Entertainment
Never let a good brand die.
That seems to be the marching order given to Brent Poer, general manager of, the web video site launching on Wednesday, August 27.
The WB, as you will recall, began in January 1995, and was the short-lived network home of many pop culture TV icons including Seventh Heaven, Steve Harvey, Jamie Foxx, Buffy the Vampire Slayer, Dawson’s Creek, Felicity, Charmed, Gilmour Girls and Smallville. It ended its short but lively tenure in a merger with the UPN network a few years ago, forming The CW.
I can’t think of a single CW show I’ve watched more than once with the possible exception of Smallville. But UPN and The WB, I always thought, owned distinctive identities.
And now my guest, Brent Poer, is posed to bring The WB back from the dead.
LISTEN to this Mr. Media interview with General Manager BRENT POER by clicking the audio player above!
Copyright 2008 Bob Andelman. Click here for copyright permissions!
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