Booze Cruise Aimed At Teens

A new video game has been developed by Jim Parker of the University of Calgary. The digital media professor designed a game to show teens the dangers of drunk driving while they are having fun.

The Canadian game mimics reaction times of a drunk driver as the player drives home with blurry vision.

The basic story is that this person is absolutely pissed and woke up in the trunk of their car and now is going to drive home," Parker said.

"And then just for fun, we put distractions on the side of the road, like pink elephants," Parker said.

The player gets 90 seconds to get home. A few obstacles are along the way that would also be seen in real life, cars and pedestrians. Oh yeah, and just like real life the police can show up too. The police in Calgary, Alberta helped with the input for the game. They have hopes that it could make a difference in drunk teenagers and driving.

"I think it's going to be a great tool," said Const. Rob Haffner of the Calgary Police Service. "Whatever education that we can get out there is always going to be beneficial as far as drinking and driving goes."

The design team hopes to obtain more funding so they can make a more complete game that would be given to schools and police departments.

"This is aimed not at adults, this is aimed at people who are 13 to 16," he said. "We want to stop them from doing it in advance."