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article imageRingo Starr to rock for #PEACEROCKS on International Day of Peace

By Earl Dittman     Sep 11, 2014 in Entertainment
Ringo Starr and An All Starr Band (which includes Edgar Winter, Gregg Bissonette, Richard Page and Steve Lukather) is slated to perform in front of designer John Varvatos' Hollywood store to promote the #PEACEROCKS campaign.
Contemporary menswear designer John Varvatos and former Beatle and music icon Ringo Starr continue their #PEACEROCKS initiative with an outdoor celebration and performance on the International Day of Peace, Sunday, September 21, 2014. The celebration will take place in front of the John Varvatos store located on Melrose and Robertson from 4:00-6:00p.m.PST and will include a brief performance including a song from each member of an All Starr Band featuring Edgar Winter, Steve Lukather, Mister Mister's Richard Page, Gregg Bissonette and more – and closing with three songs performed by Ringo Starr.
Ringo Starr and the All Starr Band
Ringo Starr and the All Starr Band
All Starr Band
This continues the #PEACEROCKS campaign that was launched on Ringo’s birthday July 7 when John Varvatos announced that Ringo would be featured in the Varvatos Fall 2014 campaign which is also a fundraising and awareness campaign to benefit the David Lynch Foundation via The Ringo Starr Peace & Love Fund.
This is accomplished through the ads themselves, all of which include #PEACEROCKS to fuel an aggressive social media campaign using the hashtag. This call-to-action encourages participants to share photos of themselves flashing the peace sign via Instagram, Twitter, Vine, and Facebook, tagged with the hashtag, #PEACEROCKS. For each #PEACEROCKS tagged photo, $1 will be donated to the charity through the end of 2014. Additionally, ‘Peace Shops’ will be activated at various Varvatos points of sale where 100% of proceeds from a dedicated ‘peace rocks tee’ will be sold to benefit the charity.
More about Ringo star, The beatles, john varsatos, peacerocks, ringo starr All starr band
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