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article imageLorde unveils video for 'Hunger Games' hit 'Yellow Flicker Beat'

By Earl Dittman     Nov 6, 2014 in Entertainment
Scoring a Number #1 with the first single from the soundtrack to the highly-anticipated film 'The Hunger Games: Mockingjay – Part 1,' the New Zealand-born singer/songwriter has just released the music video for the intensely hypnotic song.
Today, multi-platinum Grammy Award-winning recording artist Lorde uncovered the video for her massive single "Yellow Flicker Beat" (Lava/Republic Records). As soon as “Yellow Flicker Beat” became available on iTunes, four weeks ago, it soared to Number #1 on the Soundtrack Top Songs Chart. After only two weeks, the Vevo static video has surpassed 5.3 million views. Upon impacting airwaves, "Yellow Flicker Beat" made history. It became the Number #1 Most Added song at Alternative Radio and set a new record for "Most Adds on a Female Artist in Mediabase History."
The hit single offers an intriguing glimpse into what has become one of the most talked about soundtracks of 2014 – The Hunger Games: Mockingjay – Part 1 (Republic Records). Co-produced by fellow Grammy Award-winners Paul Epworth and Joel Little, “Yellow Flicker Beat” is Lorde's third official U.S single.
Lorde not only contributed four tracks to the soundtrack for the forthcoming The Hunger Games: Mockingjay – Part 1 but she curated the entire lineup of artists which will feature many unforgettable collaborations including the recently announced track from Major Lazer feat. Ariana Grande, as well as Stromae feat. Pusha T, Q-Tip, Haim, CHVRCHES, Tove Lo, Charli XCX feat. Simon Le Bon, Raury, Grace Jones, a special Kanye West rework of Lorde’s already released hit single “Yellow Flicker Beat,” and more.
"I knew this was right for me as an artist and I felt it would be cool for my career," Lorde told Billboard about working on the soundtrack. "People that see me as having a couple of hits and performing on an awards show would see that, between records, I'd committed to a pretty serious body of work."
Jennifer Lawrence in a scene from  The Hunger Games: Mockingjay – Part 1
Jennifer Lawrence in a scene from 'The Hunger Games: Mockingjay – Part 1'
The Hunger Games: Mockingjay – Part 1 was directed by Francis Lawrence and stars Academy Award winner Jennifer Lawrence, Josh Hutcherson, Liam Hemsworth and Woody Harrelson. The film is the latest installment in Lionsgate’s global box office phenomenon based on Suzanne Collins’ bestselling “Hunger Games” trilogy and will be released in theaters worldwide on November 21, 2014.
It’s been just little over a year since Lorde’s game changing and critically acclaimed debut Pure Heroine was released in North America. Since then, she has firmly established herself as one of the 21st century’s most vital and vibrant young female artists of a generation.
Her quadruple platinum selling single "Royals" helped earn two Billboard Music Awards for 'Best New Artist' and 'Best Rock Song,' and two Grammy Awards for ‘Song of the Year’ and ‘Best Pop Solo Performance.’ She currently holds the record for 'Longest #1 on the Billboard Hot 100 by a Female Artist in 2013' and longest standing #1 for any female artist in the Billboard Alternative Chart history.
Grammy Award-winning singer/songwriter Lorde
Grammy Award-winning singer/songwriter Lorde
Lava/Republic Records
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